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Welcome to the WISE newsletter, a program of
The Falcone Center for Entrepreneurship at Syracuse University

Tuesday, April 01, 2008

WISE 2008: Cindy Solomon, Solomon & Associates

Cindy Solomon was an engaging presenter, who received a spontaneous standing ovation when she finished. Her presentation -- Creating Courage: Business the Company and the Life You Want -- was educational and entertaining. She peppered her talk with stories about herself, her clients and her family that we could easily relate to.

What does risk mean? Solomon researched it and found that originally the word was associated with the "imminent danger of assassination."

In thinking about courage:
  1. Courage is a personal, individualized quality.
  2. Most of us think we're not courageous.
  3. Courage does not equate to a heroic act.
  4. Courage can be learned.
In thinking about courage, she noted that there are two variables: self-awareness and personal accountability.

[Imagine a square divided into four boxes. Along the left side is the phrase Self-Awareness and along the bottom is the phrase Personal Accountability. Self-Awareness can be low or high, as can Personal Accountability. Solomon used such a box and then described thew four quadrants.]

When Self-Awareness and Personal Accountability are both low, that is Blind Courage. This is the courage that teenagers have and it knows no fear.

When Self-Awareness is high and Personal Accountability is low, that is Role Courage. Role Courage is what firefighters have. They train for their position and know what to do in a crisis (and do it).

When Self-Awareness is low and Personal Accountability is high, that is Crisis Courage. This is the courage that takes over in a crisis situation that allows you to do the impossible.

When Self-Awareness is high and Personal Accountability is high, that is Core Courage. This is the courage that comes from fully formed decisions. This is the courage that comes when you are thinking clearly, understand what to do, and are lead to do it.

None of the four types of courage are better, since each has its place and works in a different situation. Solomon's examples demonstrated that!

What type of courage do you need in order to build the life you want?
"Courage is not the absence of fear. Rather it is the capacity to move ahead in spite of fear." Rollo May

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